Good is the enemy of great

Sally Romano

Sally RomanoSally Romano is not just at the cutting-edge of public relations practices, she actually sharpens them!

She is one of the leading PR strategists in Australia today and is laser-focused on helping entrepreneurs build their companies through public relations.

Sally, pictured left with just a few of the front covers she has secured for her clients) has created a new service delivery model, TRUEpublicity, offer Australian companies greater PR impact and measurability.  With optimistic and with a keen business mind, she helps hundreds of organisations build their brands and their businesses.  

Connect with Sally:

Add her to your network on:    LinkedIn
Follow her on                            Twitter  @publicity_queen
Send an email:                         info<at>publicityqueen.com.au

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Speaker

Sally RomanoSally is a much sought-after speaker – inspiring innovative business owners to use public relations to grow their commercial successes.

Often facilitating an interactive approach to her presentations, she is a popular presenter focused on delivering practical and useful information that can be implemented by attendees when they return to their offices.

Sally’s expertise in publicity is a drawcard and her sessions are always very well-attended. 

Most recently, she has conducted highly-specialised workshops for senior managers as part of the Management Workshop series hosted by BDO.

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Blogger

Publicity Queen blogSince starting her blog back in May 2006, Sally’s Publicity Queen blog has been named as one of the ‘Top 50 Australian Marketing Pioneer Blogs’. 

The readership of her Blog is growing each week, and addresses current and controversial topics related to the world of PR, news and marketing.

Recent posts have covered such hot topics as iPhone vs Android, the power of third party endorsements, the usefulness and effectiveness of Google+ and many more.

To read the Publicity Queen blog, click here 


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Advisory Board Member

As part of her enthusiasm for helping companies grow, Sally enjoys participating on Advisory Boards.

The Growth FacultyOften working in closely with legal, financial and IT experts, her greatest strength is interconnecting revenue growth with promotional marketing concepts and strategies.

Currently Sally is PR Partner for The Growth Faculty, and works closely with them to bring to Australia the latest thought leaders in business development, including such gurus as Verne Harnish, Jack Daly and authors including Liz Wiseman and David Meerman Scott.

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Endorsements 

Publicity Queen's clients are quick to recommend Sally Romano as a leader in the field of PR, one who is focussed on providing results that lead directly to business growth.

Heron Todd White 

HTW During the course of working with Publicity Queen, we appeared in The Australian, The Australian Financial Review, and BRW with regularity.  Publicity Queen even managed to get us into The Wall Street Journal on one occasion.  At the peak of activity, Publicity Queen averaged 50 media clips for us each month.

Credo Communications 
credoWe engaged Publicity Queen for the 2009 Kmart Wising Tree Appeal and they were responsible for gaining as much media exposure for the appeal as possible across Queensland. With a record-breaking result, we expanded Publicity Queen's brief in 2010 to include Victoria. What impresses me most about the Publicity Queen team is their ability to generate innovative media opportunities and follow them through to fruition.  Their dedication and commitment means that I can rely on them to do a great job and drive great results.

Bridal Expos Australia
Bridal Expos Australia"Publicity Queen has been able to gain enormous, unprecedented levels of media exposure for Bridal Expos Australia.The amount of premium media coverage that they have been able to secure for us has led directly to ticket sales as well as giving us significant credibility in the marketplace.I would thoroughly recommend Publicity Queen to any organisation that is looking for a PR agency because they are truly innovative in their approach, are absolutely dedicated to getting results as well as being a pleasure to deal with."

Wesley Corporate Health:

Wesley Corporate Health"We engaged Publicity Queen slightly over six months ago and we have been highly impressed by the way they work so closely with us and continue to learn about our business, as well of course, we’ve been impressed by the results.  We are very pleased with the work that Publicity Queen has done for us thus far and look forward to our continuing relationship."


Your Baby Can Read

Your Baby Can Read"Publicity Queen was a pleasure to deal with as well as being highly effective!

Publicity Queen organised for me to be a guest on a talk-back segment with 3AW and I was inundated with orders. 

I feel very confident in recommending Publicity Queen to any potential client."

Define Watches

Define WatchesWe engaged Publicity Queen to launch Define Watches onto the Australian market. In only 12 weeks, Publicity Queen facilitated significant national media exposure for our full suite of products - a terrific outcome given that our brands were being introduced to the local market for the very first time. The coverage included The Australian Financial Review, Men's Style and The Australian.  Publicity Queen was also helpful in assisting us with networking and helping us find other support/suppliers such as web and graphic designers giving us a solid platform from which to grow.

DTZ Brisbane

DTZ logoWe used to engage a very large public relations firm but we changed to Publicity Queen because they spend the time in learning about our business, building key working relationships with our people and are tenacious in their efforts to get media exposure for us. 

Publicity Queen is results-focussed and is working hard, and we've been impressed by the coverage they have secured for us and our growing presence in the media.


Property Pursuit
Property PursuitIn slightly over a year, Publicity Queen got Property Pursuit on the front page of The Courier Mail and the front page of Yahoo!7Finance.  In fact, Publicity Queen secured more than $500,000 worth of publicity for us in just 15 months.  We had never engaged a public relations agency before and chose Publicity Queen because they were recommended to us and they didn't disappoint!